Downtown Banner Program Street Decor

What Is the Missoula Downtown Banner Program? 

The Missoula Downtown Association (MDA) manages the Missoula Downtown Banner Program, which allows local non-profit organizations to display banners on light pole fixtures across seven zones in Downtown Missoula.

Created in 1999 with support from the City of Missoula and the Missoula Redevelopment Agency, the program’s goals are to:

  • Identify the Downtown service area
  • Activate public spaces
  • Add color and vitality to Downtown streetscapes
  • Publicize a variety of events, activities, and attractions that draw people to Downtown Missoula

For more details about the program and reservation process, review our Missoula Downtown Banner Program Policy Form

We are already booking out into 2025 and space is limited, so reserve early!

How Can I Book Out Banner Space Downtown? 

To reserve banner space, contact the Downtown Missoula Partnership Operations Coordinator, Jake Treece, at [email protected] or (406) 543-4238.

To confirm your reservation, you must submit a signed copy of the Missoula Downtown Banner Application and pay a $100 non-refundable deposit, which will be applied toward your total reservation fee. 

The remaining balance is due 30 days before the banners are installed.

Applicants are responsible for:

  1. Requesting space via a banner application.
  2. Developing a banner design proposal.
  3. Working with the Downtown Missoula Partnership Operations Coordinator to obtain banner design approval from both the Missoula Downtown Association (MDA) board and the City of Missoula at least one month before installation.

Downtown Banner Zones 

Why Should I Book Out Banner Space Downtown? 

Booking banner space Downtown is a cost-effective way to capture the attention of the Missoula community. With significant car and foot traffic moving through the Downtown area daily, banners provide excellent visibility and impact.

If you’re hosting a special event or campaign Downtown, the Downtown Banner Program offers an additional touchpoint to engage and connect with your local audience.

Downtown Banner Program FAQs 

Can only non-profits participate in the Downtown Banner Program?

Yes, only non-profit organizations may display banners Downtown. The banners must highlight events or attractions in the area and cannot advertise private events or businesses. 

Do I have to book a full month or an entire banner zone?

It is preferred to book an entire banner zone for a full month, exceptions can be made to book half a month, but are not promised. Partial zone reservations or every-other-pole setups are generally unavailable, as full-zone installations are more efficient for our maintenance team.

Is there a delay in installing my banners?

We aim to install banners at the start of your reservation period. However, banners may be installed up to five days before or after the scheduled date.